Client: Pan American Energy (PAE)

Project Scope: Following ExxonMobil’s exit from Argentina, Axion Energy was created as the third-largest service station brand in the country, absorbing the Esso network of more than 600 locations. Since the brand’s inception, GRANA has been part of the development, launch, and large-scale implementation of the new image across more than 200 sites. Manufacturing, installation, and maintenance were the core pillars of this successful rebranding process.

Period: 2016 to present

Geographic Coverage: Argentina